Your proven interim management. 

Leveraging over 20 years of Sales & Marketing Expertise for your success.

Celebrating a 25-year journey in sales and business development, I have crafted a robust national and international network of high-quality contacts. I specialize in the formulation and assessment of sales strategies, market entry plans, feasibility studies, and risk management. Beyond bearing the responsibilities of KPIs and P&L, I am highly proficient in budgetary matters.
My primary emphasis extends beyond sales target accomplishments; I am dedicated to instigating transformations that secure prolonged success. Through my consulting work, I have proven not only my sales expertise but also my strength as an inspirational leader in team and leadership roles. With an eye for efficiency and tangible outcomes, I stand ready to propel companies to new heights, effecting long-term success and market entrances, e.g., into Germany and Europe.

Lead Generation and Customer Retention: Tailored and Highly Effective Sales and Marketing Solutions from a Single Source

As an interim manager, I don't just deliver expertise in sales and business development—I activate my agile marketing team swiftly and efficiently to generate qualified leads. Backed by my exclusive network of high-value business contacts in leading corporations and mid-sized companies across Germany, the DACH region, and international markets, I ensure impactful results.

Through modern marketing tools and creative campaigns, we unlock new potential and strategically target promising market segments together.  

Our customized strategies integrate seamlessly, driving your business goals forward with precision. From rapid lead generation to fostering strong customer loyalty and achieving targeted revenue growth, you benefit from innovative solutions, a responsive team, and an unparalleled network. Lean. Fast. Impactful.

My Numbers

NEW BUSINESS CONTRACTS
150+
Mio
EXPERIENCE
25
years
customer satisfaction
95
percentages*
project duration
3
months
Global projects
70
percentages
STRATEGY
360°
thinking
NEW BUSINESS CONTRACTS
150+
Mio
EXPERIENCE
25
years
customer satisfaction
95
percentages*
project duration
3
months
Global projects
70
percentages
STRATEGY
360°
thinking
* measured through surveys

»In sales, success thrives on genuine connections and human interaction. Strong human bonds lie behind every successful deal.« 

As a consultant, whether it's for a permanent position, freelance work, or as an interim manager, I look forward to addressing your needs with my strengths and a uniquely diverse skill set.
As your partner, I am reliable, dynamic, and possess an entrepreneurial mindset. You will find me creative, a skilled communicator, enthusiastic and loyal, and always focused on your goal. 
More Information

My proficiency snapshot

Markets
Consumer goods, retail, premium, and luxury industries, including textiles, furniture, lifestyle products, FMCG, and complex services.
Business Practices
E-Commerce, multi-/omni-channel strategies, marketing, customer and financial services, negotiation, supply chain management, inventory, logistics, BPO, and SaaS. Recruiting, planning, motivation, and training. LkSG, ESG, CSDD. 
Leadership
Leading teams from 5 to 250 members in various settings such as field and office environments, agencies and importers, stores and shops, warehouses, and specialized departments.
Strength – the bottom line
Working with Schwadtke Consutling, you can rely with confidence on seniority, experience, international expertise, a proven track record, C-level approach, and a strong worldwide network.

Market Analyses and Strategy

Comparative analysis of shopping clubs in Germany and Europe, focusing on market trends, competitive positioning, and customer behavior.
Optimizing Adidas Distribution: 3PL-Driven E-commerce and Omnichannel Strategies
Digital Transformation of LVMH Fragrances: E-commerce Market Exploration and Strategy
E-commerce Development for LVMH Fragrances: Insights, Markets, and Strategic Planning
Is Omni Everything?
Opportunities and Threats in Beauty, Fashion, FMCG and Luxury
Ulla Popken's Expansion to the USA and other markets: Supply Chain and E-commerce Strategies
Whitepaper for the Supply Chain Due Diligence Act, focusing on compliance and risk management in supply chains.
Interested in publication insights? 
Get in Touch

Voices and references

Dr. Rainer Fuhst, Fraunhofer Institute:
Working with Schwadtke-Consulting was very productive. In addition to in-depth specialist knowledge, Mr. Schwadtke brought practical insights into business development in the area of e-commerce, focusing on internationalization, omnichannel strategies, and supply chain management. His expertise significantly supported our research project at our Institute.
Arnaud Cauchois, Vice President of Communication, Chloé, Richemont Americas:
Patrick and I successfully executed significant projects in France, Switzerland, Germany, the USA and others. Excellent team player, business developer, and networker. His skills in retail, fashion, branding, and digitalization are impressive.
Holger Ruhs, Head of Trade Marketing, Red Bull:
Patrick and his team restructured and internationalized Red Bull's e-commerce business with outstanding results and performance to date. Reliability, competence, and professionalism are evident at the highest level. His abilities in development, transformation, and digitalization boosted our online presence, leading to significantly increases in global sales. Highly recommended by Red Bull.
Michael Peters, VP Central Europe, GXO Logistics:
I had the pleasure of working with Patrick during my career. His attention to detail and passion for delivering outstanding results were key elements in the successful projects he managed.
Dr. Alexander Stefan Rieger, Rechtsanwalt / Partner:
Patrick and I have been working together in several early parts of my career. I was always impressed by the high level of quality and clarity of advice he has been providing and I would work with Patrick anytime again.
Andreas Schulte, Director Sales Europe Bogner & Fire+Ice
Hinter Deinem Ego lauert das Leben. Berlin im Sommer 2023. Da saß er. Ich fragte mich, wer ist das denn? 45 Minuten später hat er mein Leben auf den Kopf gestellt. Chirurgisch genau, lebensecht und darum unbequem, unermüdlich und an(st)eckend, ein geistreicher und tiefschürfender Menschenfreund. Gespräche mit Patrick sind Gymnastik für das verspannte Ego. So erlebte ich die Coachings mit Patrick. Patrick öffnet feinfühlig alle Fenster zur Selbsterkenntnis, ein wertvoller Impulsgeber, gewohnte Denkbahnen zu verlassen - wie ein Streichholz, das andere entzündet. Ich freue mich auf unsere weitere Zusammenarbeit.
Cyril Charton, Director E-commerce & Online Services, Aldi Süd:
During my time at vente-privee.com / veepee.com, I had the privilege of parterning with Patrick. I have a vivid memory of that time due to his consistently adept management of various challenges. The stability, drive, and solution-oriented mindset of the collaboration consistently facilitated optimization and led to very successful business outcomes for both parties.
Katharina Manns, head of marketing & communications, arvato Bertelsmann:
In meiner Zeit als Head of Marketing & Communications bei Arvato Bertelsmann habe ich mit Patrick innovative und zielgerichtete Marketingmaßnahmen entwickelt, die nicht nur neue Märkte erschlossen, sondern vor allem hochkarätige Leads generierten und in strategische Erfolge verwandelten. Besonders geschätzt habe ich in unserer Zusammenarbeit die klare Fokussierung auf Ergebnisse und Patricks strategische Präzision für die Leadgenerierung sowie seine maßgeschneiderten Ansätze zur Zielgruppenansprache. Dadurch konnten wir Arvatos Marktposition nachhaltig stärken.

Performance area

Analysis and Diagnosis

Examination of the current sales and business development practices of the company, focusing on strengths, weaknesses, opportunities, and risks in the sales process.

Process Optimization

Review and optimize existing sales processes to enhance efficiency and effectiveness. Implementation of automated solutions to simplify repetitive tasks.

Customer Acquisition

Development of strategies to acquire new customers and expand the customer base by identifying potential business partners and strategic alliances.

Developing Sales Strategies

Creating tailored strategies to achieve company goals. Definition of target markets, customer segments, and distribution channels.

Change Management

Implementation of changes to ensure the successful execution of developed plans. This includes analyzing the need for change, planning actions, and supporting employees throughout the process.

Internationalization

Developing plans for market entry into other countries, or assisting foreign companies in entering DE/DACH markets. This includes analyzing target markets, considering cultural differences, and addressing legal requirements.

Market Analysis

Conducting various analyses to understand trends, needs, and the competitive landscape. Providing market analyses to support informed decisionmaking.

Business Strategy Development

Collaborating with management to formulate long-term business strategies. Integrating sales and business development plans into the overall strategy.

"In sales, success thrives on genuine connections and human interaction. Strong human bonds lie behind every successful deal."

Projects 2019 – 2024

Bertelsmann arvato (DE, worldwide) Building the SCM, Consumer Products division. Focus on strategic preparation and targeted approach to major customers in evaluated markets and industries. Successful contract completions.
Red Bull (AT, DACH, EU) Strategic E-Commerce realignment with corresponding end-to-end implementation for the areas of Formula 1, Football (RB Leipzig, RB Salzburg), Servus TV, and AlphaTauri. Successful contract completion, order volume in the double-digit million range, contract duration of 5 years. Partnership has continued beyond the original 5-year contract term.
Facebook* (DE) Conclusion of a service contract, provision of "customer service agents" for approximately 100 languages.
Linde Gas (DE) Conceptualization of new E-Commerce services for Linde Gas, specialty "Devices for Consumer Products". Deal size 8.5 million EUR. Phased plan: USA, APAC, EU.
Uniqlo* (JP, EU) Preparation and implementation of market entry (stationary, digital) in Germany and gradually in all other European countries.
Ahlers Gruppe (DE) Analysis and optimization of the existing E-Commerce business. Focus on the successful implementation of developed improvement measures. Deal size 1.5 million EUR.
Ulla Popken (DE, USA) Evaluation of the US market to enable the successful launch of the E-Commerce sector. Comprehensive process analysis and adjustment of the German business model, preparation for rollout. Deal size 3 – 5 million EUR/year.
IMG / Ekornes (NOR, DE, EU, APAC) Revenue increase of more than 30% in the first and second fiscal year. Successful acquisition and execution of deals, e.g., a demanded "quick & dirty" deal worth nearly 1 million EUR.
Kerkhoff Beratung (DE, DACH) Support of a monopolist* from Austria (basic food manufacturer), who faced the loss of the monopoly. Focus on preparation, change management, and consulting.
Flughafen MUC, Eurotrade GmbH (DE) Negotiation and conclusion of a service and service contract, worth approximately 1.5 million EUR/year.
Zalando (DE, DACH, EU), several projects - Service contract for the new logistics center in France, near Paris. - Development of a sustainable strategy to stabilize/increase sales following the successes of the COVID-19 pandemic.
Veepee, formerly vente-priveé (DE, FR, EU) For the world's largest shopping club, I have successfully negotiated and concluded deals with various companies due to my long-established quality network, directly with the owner.
GoSupply (DE, DACH) Development of a market entry strategy in the area of SaaS (SCM / SRM). Customer approach at the C-level to prepare and implement contract conclusions.
Doccare (DACH) Evaluation of the DACH market. Creation of a comprehensive potential and competitive analysis as well as a market entry strategy for Germany.

Partner & Clients